Post by account_disabled on Dec 20, 2023 2:56:51 GMT -6
Let's take a look at some of the news and a few things that could make your work with price comparisons easier. The article format is accessible to everyone, so don't expect a lot of technical terms, or regular ones, let alone any programming. You can share your experience in the discussion below the article, we will be happy. In fact, I would like to follow up on the article 6 tips on price comparators for everyone and after some time supplement the tips with other news and possibilities to facilitate the work in this promotion channel. Product portfolio analytics in XML feed Whenever we manage a campaign on price comparators, we are interested in the content of the XML feed as such, i.e.
the entire product portfolio to C Level Executive List be promoted in the comparator. Auditing your feed using Mergado , which is available for free, is a great thing. It is not an analysis of content, composition, etc., but focuses on processing principles and content quality from the point of view of the given comparator. This is a technical export audit. image XML You may have wondered how to most effectively look at the number of items within categories, the number of categories and occurrences of values, and price ranges. In short, the breakdown and statistics of a given XML file according to the elements and attributes it contains. This will give you a quick overview for further research and planning .
For example, you can quickly find answers to these questions: How many product categories do I have in my export? How many items do I have in a given category? What are my price ranges? How many producers are in the feed? How do the individual exports of one e-shop differ? What availabilities do I work with? What to start with? These are frequently asked questions before actually working on campaign management in price comparators. Handicraft or tool XML is actually not complicated. It is enough to understand the principle according to which the file is defined, why it contains the given elements and their parameters. It is also ideal to know where the XML "climbed" from and where it should "climb" again.
the entire product portfolio to C Level Executive List be promoted in the comparator. Auditing your feed using Mergado , which is available for free, is a great thing. It is not an analysis of content, composition, etc., but focuses on processing principles and content quality from the point of view of the given comparator. This is a technical export audit. image XML You may have wondered how to most effectively look at the number of items within categories, the number of categories and occurrences of values, and price ranges. In short, the breakdown and statistics of a given XML file according to the elements and attributes it contains. This will give you a quick overview for further research and planning .
For example, you can quickly find answers to these questions: How many product categories do I have in my export? How many items do I have in a given category? What are my price ranges? How many producers are in the feed? How do the individual exports of one e-shop differ? What availabilities do I work with? What to start with? These are frequently asked questions before actually working on campaign management in price comparators. Handicraft or tool XML is actually not complicated. It is enough to understand the principle according to which the file is defined, why it contains the given elements and their parameters. It is also ideal to know where the XML "climbed" from and where it should "climb" again.